Lees-Marshment, Jennifer : rechercher sur Z-Library

Le plus grand référentiel d'articles scientifiques au monde. 70,000,000+ d'articles gratuitement.

Don't use scam websites

Livres
Articles (32)
Les plus populaires
Liste
- Liste
- Tableau

1

The Marketing Campaign: The British General Election of 2005

Lees-Marshment, Jennifer

Journal:

Journal of Marketing Management

Année:

2005

Langue:

english

Fichier:

PDF, 178 KB

english, 2005

2

Marketing Scholars and Political Marketing: the Pragmatic and Principled Reasons for Why Marketing Academics Should Research the Use of Marketing in the Political Arena

Lees-Marshment, Jennifer

Journal:

Customer Needs and Solutions

Année:

2019

Langue:

english

Fichier:

PDF, 740 KB

english, 2019

3

Political Marketing and Management in the 2017 New Zealand Election || Communicating Market-Oriented Leadership in Power and Opposition

Lees-Marshment, Jennifer

Année:

2018

Langue:

english

Fichier:

PDF, 231 KB

english, 2018

4

The Marriage of Politics and Marketing

Jennifer Lees-Marshment

Journal:

Political Studies

Année:

2001

Langue:

english

Fichier:

PDF, 281 KB

english, 2001

5

The nature of political advising to prime ministers in Australia, Canada, New Zealand and the UK

Esselment, Anna Lennox, Lees-Marshment, Jennifer, Marland, Alex

Journal:

Commonwealth & Comparative Politics

Année:

2014

Langue:

english

Fichier:

PDF, 164 KB

english, 2014

6

Political Marketing and Management in the 2017 New Zealand Election || Candidate Brand Personality and the 2017 New Zealand General Election

Lees-Marshment, Jennifer

Année:

2018

Langue:

english

Fichier:

PDF, 280 KB

english, 2018

7

Political Leaders and Public Engagement: The Hidden World of Informal Elite–Citizen Interaction

Hendriks, Carolyn M, Lees-Marshment, Jennifer

Journal:

Political Studies

Année:

2018

Langue:

english

Fichier:

PDF, 131 KB

english, 2018

8

Marketing good works: new trends in how interest groups recruit supporters

Jennifer Lees-Marshment

Journal:

Journal of Public Affairs

Année:

2003

Langue:

english

Fichier:

PDF, 103 KB

english, 2003

9

Empowering the Members or Marketing the Party? The Conservative Reforms of 1998

Jennifer Lees-Marshment, Stuart Quayle

Journal:

The Political Quarterly

Année:

2001

Langue:

english

Fichier:

PDF, 275 KB

english, 2001

10

Mis-marketing the Conservatives: The Limitations of Style over Substance

JENNIFER LEES-MARSHMENT

Journal:

The Political Quarterly

Année:

2004

Langue:

english

Fichier:

PDF, 56 KB

english, 2004

11

Political Marketing Theory and Practice: A Reply to Ormrod's Critique of the Lees-Marshment Market-Oriented Party Model

Jennifer Lees-Marshment

Journal:

Année:

2006

Langue:

english

Fichier:

PDF, 69 KB

english, 2006

12

Knowledge sharing and lesson learning: consultants' perspectives on the international sharing of political marketing strategy

Lees-Marshment, Jennifer, Lilleker, Darren G.

Journal:

Contemporary Politics

Année:

2012

Langue:

english

Fichier:

PDF, 124 KB

english, 2012

13

Political Marketing

Lees-Marshment, Jennifer

Journal:

Journal of Political Marketing

Année:

2003

Langue:

english

Fichier:

PDF, 750 KB

english, 2003

14

Political Marketing and the 2008 New Zealand Election: A Comparative Perspective

Lees-Marshment, Jennifer

Journal:

Australian Journal of Political Science

Année:

2009

Langue:

english

Fichier:

PDF, 637 KB

english, 2009

15

Marketing the British Conservatives 1997-2001

Lees-Marshment, Jennifer

Journal:

Journal of Marketing Management

Année:

2001

Langue:

english

Fichier:

PDF, 155 KB

english, 2001

16

The Democratic Contribution of Political Market Researchers

Lees-Marshment, Jennifer

Journal:

Journal of Public Affairs

Année:

2015

Langue:

english

Fichier:

PDF, 438 KB

english, 2015

17

Introduction to Special Issue on Political Marketing

Binney, Wayne, Laufer, Daniel, Lees-Marshment, Jennifer

Journal:

Journal of Nonprofit & Public Sector Marketing

Année:

2016

Langue:

english

Fichier:

PDF, 605 KB

english, 2016

18

Being more with less: Exploring the flexible political leadership identities of government ministers

Lees-Marshment, Jennifer, Smolović Jones, Owain

Journal:

Année:

2018

Langue:

english

Fichier:

PDF, 318 KB

english, 2018

19

Routledge Handbook of Political Marketing || Introduction

Lees-Marshment, Jennifer

Année:

2012

Langue:

english

Fichier:

PDF, 183 KB

english, 2012

20

Canadian Political Consultants' Perspectives about Political Marketing

Lees-Marshment, Jennifer, Marland, Alex

Journal:

Canadian Journal of Communication

Année:

2012

Langue:

english

Fichier:

PDF, 295 KB

english, 2012

21

Editorial

Dr Jennifer Lees-Marshment

Journal:

International Journal of Nonprofit and Voluntary Sector Marketing

Année:

2003

Langue:

english

Fichier:

PDF, 70 KB

english, 2003

22

Editorial

Jennifer Lees-Marshment

Journal:

Journal of Public Affairs

Année:

2003

Langue:

english

Fichier:

PDF, 19 KB

english, 2003

23

The anglicisation of political marketing: how Blair ‘out-marketed’ Clinton

Peter Ingram, Dr Jennifer Lees-Marshment

Journal:

Journal of Public Affairs

Année:

2002

Langue:

english

Fichier:

PDF, 182 KB

english, 2002

24

Introduction

Lees-Marshment, Jennifer

Journal:

Journal of Nonprofit & Public Sector Marketing

Année:

2005

Langue:

english

Fichier:

PDF, 549 KB

english, 2005

25

Mobilising volunteer activists in political parties: the view from central office

Lees-Marshment, Jennifer, Pettitt, Robin T.

Journal:

Contemporary Politics

Année:

2014

Langue:

english

Fichier:

PDF, 224 KB

english, 2014

26

Book Reviews

Lees-Marshment, Jennifer

Journal:

Année:

2003

Langue:

english

Fichier:

PDF, 20 KB

english, 2003

27

Political marketing and traditional values: 'Old Labour' for 'new times'?

Lees-Marshment, Jennifer, Lilleker, Darren

Journal:

Contemporary Politics

Année:

2001

Langue:

english

Fichier:

PDF, 282 KB

english, 2001

28

Book review: Christian Schnee, Political Reputation Management: The Strategy Myth SchneeChristianPolitical Reputation Management: The Strategy Myth. Abingdon: Routledge, 2015. ISBN-13: 978-1138796560 ISBN-10: 1138796565

Lees-Marshment, Jennifer

Journal:

Public Relations Inquiry

Année:

2017

Langue:

english

Fichier:

PDF, 349 KB

english, 2017

29

Routledge Handbook of Political Marketing || Making space for leadership

Lees-Marshment, Jennifer

Année:

2012

Langue:

english

Fichier:

PDF, 204 KB

english, 2012

30

Political Marketing and Management in the 2017 New Zealand Election || Messy Marketing in the 2017 New Zealand Election: The Incomplete Market Orientation of the Labour and National Parties

Lees-Marshment, Jennifer

Année:

2018

Langue:

english

Fichier:

PDF, 665 KB

english, 2018

31

Marketing After the Election: The Potential and Limitations of Maintaining a Market Orientation in Government

Lees-Marshment, Jennifer S

Journal:

Canadian Journal of Communication

Année:

2009

Fichier:

PDF, 125 KB

2009

32

A Social Commons Ethos in Public Policy-Making

Lees-Marshment, Jennifer, Huff, Aimee Dinnin, Bendle, Neil

Journal:

Journal of Business Ethics

Année:

2020

Fichier:

PDF, 1.01 MB

2020